This project was a tender from the most famous brand in France, a leader company of household appliances.

I acted as a digital strategy consultant and user experience designer, in partnership with graphic designer Anne Bellenger.

The brand belongs to the Spanish-French FagorBrandt Group for which I finally worked repeatedly, especially for their premium brand De Dietrich, its 2009 web site (See the project) and its 2010/2012 online services strategy roadmap (See the project).

My deliverables: story-board; strategic report
Designer: Anne Bellenger