The Address, the web interface

The Address is a luxury hotel network in Dubaï. The Dubaï Marina is one of them. With my graphic design partner Anne Bellenger, we created a web site interface prototype to demonstrate our qualifications and interest for premium services and luxury brands… as well as our ability to decline a project for different devices.

We designed a web site interface and a smartphone interface. Our first challenge was to find a balance between visual standing, emotional impact and informational efficiency. The second challenge was to keep these qualities on two very different devices (computer screen vs. smartphone) to provide as much as possible a unique and consistency brand experience.

Take a look at the smartphone interface!

My deliverables: story-board; user experience recommendations
Graphic designer: Anne Bellenger
Photos copyright: The Address Hotels + Resorts